I have about 45-50 friends from the same server (t11, not facebook). We 've met in supporting/watching other teams and most of them are very active like me, meaning log in almost every day.
Yesterday, CH.L. day, it was 14 (15 including me) finals with my friends.
In Cup day, it was only 4 games.
I believe Cup is more like a hurdle, a challenge, for the good teams and the active managers, than a reward, a consolation for the weaker teams.

Champion League or Cup-champions-league-friends.jpg