From my experience at the 35T league, I decided to make a guide to show you that you can become a champion without using any real money. Simply TV contract, nothing else.
Choose the right TV contract The best TV contract here is the Extra for Dedication from Speed Automobile. This offer will earns you a token when you logged in. As you logged in 4 days in a row, on the 4th day will earn you 2 tokens, this earns you the maximum of 35T a season.
Avoid unneeded spending A season where you use 35 tokens without any buying will be tough. I suggest that you should keep the team customization (player rename, buying emblems and jerseys, etc.), construction speed-up or buying packs at a minimum. Focus on improving your squad as much as you can. Trying to find the right player for a bargain.
Avoid bidding wars One of the most important thing is TRY NOT TO GET INVOLVED IN THE BIDDING WAR. The real players on the market like Lionel Messi, Cristiano Ronaldo, Zinedine Zidane, etc. will be the biggest target for the managers, especially with the newbies in the Level 1. The time that I recommend for bidding is 2-3 hours after the server restart, as you'll be able to find NGE-generated players with a very less chance of a bidding war to occur.
Money farming You should spend one or two tokens on some free agents, because when you sell them you'll get some money for your team to buy better players. Usually on level 1, 3* players will never be bought by the manager. However, selling your 3* players from 21:00 ICT will gives you more chances of having them being sold.
Balance your spending When you are promoted to higher level, the bidding wars is going to be more tough. Do not use all of your tokens in this season. You should save some tokens in case if you are getting into the bidding war next season.
And that's how you master the beast over those token buyers with 35T a season!
fc schonau is a token buyer, and he has been beaten by the members of the 35T league! Money can't buy everything!