[IMPORTANT] The state of content creation: Testimonies from the Top Eleven Content Creators
Greetings everyone,
We are the content creators of Top Eleven. We are those people that help & engage the community by producing content, mainly on our YouTube channels.
We all love the game and do our very best every day to transmit this feeling to thousands of players out there. Each one of us has their own view about Top Eleven, and how it could be improved, but we can all agree when it comes down to one thing; the current state of content creation.
That being said, today we are uniting in order to achieve two things:
1) Raise awareness in the community about the topic
2) Grab Nordeus' attention so that they address the issue, in order to create a brighter future for everyone, for us - the content creators, the community, and the company.
To begin with, while Top Eleven is the #1 Football-Manager game in the industry for years now, we don't believe that content creation is on the same level.
In fact, we feel we are neglected & left behind. If you look on YouTube for information, you would know that the videos available are very limited. Not to mention the Twitch platform where Top Eleven simply doesn't exist.
Why? Because there are not many content creators out there, as you will see. But, why's that?
Well, because, firstly, there is not enough support from the developer, which:
1) Makes aspiring top eleven Youtubers & streamers to not even start their journey.
2) Makes influential creators to give up on Top Eleven and switch over to other games. They stop chasing their dream/passion and the community loses an important personality.
3) Makes it incredibly difficult to rise as a top eleven content creator, even though there is very low competition.
Let's take a look on how other games support their content creators.
1) Supercell, Epic Games, and not only, run "support a creator" program where content creators get a portion of their fans in-game purchases.
This one encourages creators to keep producing content, as they make an extra amount of money. On top of that, the community is also able to support their favourite content creator
2) Other games have dedicated in-game cosmetics to creators. Top Eleven could easily do the same by designing jerseys for the most well-known content creators and their community. However, it looks like they won't do it no matter how many times we kindly ask them - without any response.
3) They share on their social media some top-level content which would be incredibly beneficial & helpful to the community. From this, everyone benefits. The creators' videos get more visibility, the community is helped/engaged, and the developer creates a more loyal community. It may look simple to execute, but, to our surprise, Top Eleven hasn't even done that.
4) They create events/competitions with creators as the main face. Interviews, in-game events, videos, tournaments etc. A wonderful initiative would be top eleven hosting something like a 'content creator’s tournament" where the biggest Youtubers or other influential faces of the community take part. The matches would be streamed on Top Eleven's official YouTube Channel and the winner would get a prize. Just imagine thousands of people watching the matches, and the whole atmosphere. Wouldn't that be great for the whole top eleven community?
5) On the very least, they engage with content creators by replying to them on social media and having discussions with them. Meanwhile, here we face a gap of communication, not only as content creators, but as a community in general. Actually, we wouldn't have to make this post if Nordeus communicated with us on a fair level.
So far, there are not many things done by Top Eleven involving content creators, and we want to emphasize on that.
Furthermore it is very difficult to produce top eleven content due to the limitations the game offers. The content is monotonous.
It is limited to training videos, tactics, gameplay, events, and updates. On paper that looks like a lot, but no it is not. Training videos have been rinsed and repeated multiple times by multiple creators.
The events are so monotonous and there is a general lack of creativity at Nordeus. The weather update was good because it changed the META and we had something extra to create content for a while.
However, it is also very difficult to create content due to the famous randomness of the game engine and the lack of communication from the developers. We also want to note that we are doing this for the whole community, not only for us. Everyone would benefit in the end.
• What if association friendlies had an option to become open for spectate? We could upload (and even stream) the best community-run tournaments and create a competitive atmosphere.
Just imagine thousands of people spectating the Top Eleven World Cup final, or watching live a duel between communities, maybe even a creator’s one!
• Taking it a step further, what if top eleven introduced a ladder/ranked system like many of the most successful games do? Currently there are not much to keep you hooked in-game, so a system where you can battle to reach the top of the world as a manager would be wonderful.
With all of that that being said, we would like to come to the conclusion. The content creation is struggling, and that explains why the game is also struggling to attract and keep players.
However, there's a silver lining to this dark cloud. Top Eleven is all about football which many people love, but you need to attract them and make them stay.
So, we will summarise this entire message in one line;
Invest into the game's content creators, it is needed.
Yours Truly,
The Top Eleven Content Creators
Signed by:
Rodrigo Paiva
Miltiadis
itzmoyz
Charlie's Diary
Iceman82aj
Stepan Bezdek
UG WitchDoctor YouTube
Kepo Cameroon
Revolta Top Eleven
Now you will also find individual testimonials from each content creator individually. They will share their own story and thoughts about the situation.