Top eleven and marketing

[nikolgiorgos]

The art of listening to your customers I

A common marketing method of chain stores and mass-merchandisers is to give many discount coupons or making some hard discounts at their shops, so to attract many customers.
The trick is that those customers besides buying the offers (which many times have no profit for the company), also buying more commodities from the store . There is the profit as also that people become regular customers of the shop and tend to spent more (increasing the avg “basket”).

So some nord-guy had the idea to increase the tokens of a new club from 50 to 120, probably to make the new managers to create better and more attractive teams as to learn them live with a bigger token budget .
I said in another older post that this is wrong.
A new manager won’t learn to “respect” those tokens , not using them wisely and finally get more disappointed if discover later that it’s not easy to gather those tokens back.

Then, the new auctions system came to finish the market in the T11 entrance level.
The majority of the regular forum members (and older players of T11) was saying that the return of the tokens (after loosing an auction) wasn’t a good suggestion when somebody asking for it in Suggestions Section.
They didn’t listen for another time.

I don’t know how many new players start playing T11 every day and don’t know how it maters if the majority of them, leave the game after 1-2 seasons (or days ) but I see that at LV1 the situation is total chaos .